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Cheapest Wholemeal & Seeded in the UK

Prices updated 15 November 2026 · 66 products across 9 supermarkets

The best-value wholemeal & seeded in the UK right now is Essential Wholemeal Baps at Waitrose — £0.17/each (£1.00).
66Products Compared
9Supermarkets
£0.17Lowest /Each

We compare wholemeal & seeded across all 9 major UK supermarkets: Tesco, Asda, Sainsbury's, Morrisons, Waitrose, Aldi, M&S, Ocado and Iceland — and rank by price per unit so you can see where wholemeal & seeded is genuinely cheapest. Prices update daily.

1Essential Wholemeal BapsEssential Wholemeal BapsWaitroseBest value£0.17/each£1.002Tesco Soft Wholemeal Roll 6 PackTesco Soft Wholemeal Roll 6 PackTesco£0.19/each£1.153Warburtons 6 Wholemeal RollsWarburtons 6 Wholemeal RollsAsda£0.20/each£1.204ROBERTS BAKERY Wholemeal Rolls 4 EachROBERTS BAKERY Wholemeal Rolls 4 EachAldi£0.21/each£0.855The BAKERY at ASDA 6 Soft Brown RollsThe BAKERY at ASDA 6 Soft Brown RollsAsda£0.22/each£1.326Browning The Bakers Morning Rolls 4 PackBrowning The Bakers Morning Rolls 4 PackMorrisons£0.24/each£0.957Brownings Well Fired Morning Rolls 4 per packBrownings Well Fired Morning Rolls 4 per packMorrisons£0.24/each£0.958Essential Wholemeal Giant BapsEssential Wholemeal Giant BapsWaitrose£0.25/each£1.009The BAKERY at ASDA The Bakery 4 Multiseeded RollsThe BAKERY at ASDA The Bakery 4 Multiseeded RollsAsda£0.25/each£1.0010Sainsbury's Large Oat Topped Wholemeal Deli Rolls x4Sainsbury's Large Oat Topped Wholemeal Deli Rolls x4Sainsbury's£0.30/each£1.2011Brownings Wheaten Rolls 4 PackBrownings Wheaten Rolls 4 PackMorrisons£0.31/each£1.2512Tesco Deli Multiseed White Rolls 4 PackTesco Deli Multiseed White Rolls 4 PackTesco£0.34/each£1.3513Tesco Finest 4  Seeded Rolls with SourdoughTesco Finest 4 Seeded Rolls with SourdoughTescoClubcard £1.00£0.36/each£1.4514Waitrose 4 Multigrain RollsWaitrose 4 Multigrain RollsWaitrose£0.38/each£1.5015Exceptional by ASDA 4 Brown RollsExceptional by ASDA 4 Brown RollsAsda£0.38/each£1.5016Fitzgeralds 4 Bake at Home Multiseed & Cereal Petits PainsFitzgeralds 4 Bake at Home Multiseed & Cereal Petits PainsWaitrose£0.44/each£1.7517Waitrose 4 Wholemeal Seeded RollsWaitrose 4 Wholemeal Seeded RollsWaitrose£0.44/each£1.7518Sainsbury's Free From Seeded Rolls 260gSainsbury's Free From Seeded Rolls 260gSainsbury's£0.45/each£1.8019Sainsbury's Bake at Home Seeded Rolls, Taste the Difference ...Sainsbury's Bake at Home Seeded Rolls, Taste the Difference ...Sainsbury's£0.50/each£2.0020Waitrose 4 Bake at Home Multiseed PavésWaitrose 4 Bake at Home Multiseed PavésWaitrose£0.50/each£2.0021Schar Gluten Free Seeded Ciabatta Rolls 4 per packSchar Gluten Free Seeded Ciabatta Rolls 4 per packOcado£0.62/each£2.5022Iceland Wholemeal Thick Sliced Bread 800gIceland Wholemeal Thick Sliced Bread 800gIceland£1.25/kg£1.0023Sainsbury's Large Soft Multiseed Rolls, Taste the Difference...Sainsbury's Large Soft Multiseed Rolls, Taste the Difference...Sainsbury's£1.35/each£1.3524Kingsmill Tasty Wholemeal Bread Medium Sliced Loaf 800gKingsmill Tasty Wholemeal Bread Medium Sliced Loaf 800gIceland£1.69/kg£1.35
See The Live Wholemeal & Seeded Comparison →

Cheapest Wholemeal & Seeded: FAQ

Where is the cheapest wholemeal & seeded in the UK?

Right now the best value wholemeal & seeded is Essential Wholemeal Baps at Waitrose, £1.00 (£0.17/each). SmartShelf ranks wholemeal & seeded by price per unit across 9 supermarkets, updated daily.

Which supermarket is cheapest for wholemeal & seeded?

We compare wholemeal & seeded across Tesco, Sainsbury's, Asda, Morrisons, Waitrose, Aldi, M&S, Ocado and Iceland. Today Waitrose has the cheapest option, but the ranking updates every day as prices change.

How does SmartShelf compare wholemeal & seeded prices?

We list each product's price per unit (£/kg, £/litre or per item) so you compare like for like, and we show loyalty prices such as Clubcard and Nectar where available. Free, with no sign-up.