Cheapest Brioche in the UK
Prices updated 15 November 2026 · 55 products across 6 supermarkets
We compare brioche across all 9 major UK supermarkets: Tesco, Asda, Sainsbury's, Morrisons, Waitrose, Aldi, M&S, Ocado and Iceland — and rank by price per unit so you can see where brioche is genuinely cheapest. Prices update daily.
Morrisons Choc Chip Brioche Rolls 8 per pack£0.21/each£1.702
Morrisons Brioche Rolls With Butter 8 Pack£0.21/each£1.703
Sainsbury's Butter Brioche Roll x8£0.22/each£1.754
Tesco Butter Brioche Rolls 8 Pack£0.22/each£1.755
Brioche Pasquier Choc Chip Brioche Rolls x8£0.24/each£1.906
Brioche Pasquier Milk Brioche Rolls x8£0.24/each£1.907
M&S Brioche Rolls 8 per pack£0.25/each£2.008
Brioche Pasquier Pancakes Choc Chip x8£0.28/each£2.209
Brioche Pasquier Pancake 8 per pack£0.31/each£2.5010
Brioche Pasquier Pitch Blueberry 6Pk 6 per pack£0.31/each£1.8511
Brioche Pasquier Pitch Choc Chip Brioche 6 per pack£0.32/each£1.9012
Brioche Pasquier Pitch Brioche with Choc Chips 6x37.5g£0.32/each£1.9013
Brioche Pasquier Pains au Chocolat x6£0.33/each£2.0014
Brioche Pasquier 6 x Apple Beignets£0.37/each£2.2515
Brioche Pasquier Beignets Raspberry Doughnuts x6£0.38/each£2.2516
Pasquier Beignet Brioche Raspberry 6 per pack£0.38/each£2.2517
Brioche Pasquier Croissant 6 per pack£0.38/each£2.3018
La Boulangere Brioche Muffins x 5 5 per pack£0.38/each£1.9019
Warburtons 6 Soft and Sliced Brioche Hotdog Rolls with Butter and Egg£0.42/each£2.5020
St Pierre Brioche Swirls 6 Pack£0.43/each£2.6021
St. Pierre Brioche Swirls x6£0.44/each£2.6522
St Pierre 6 Brioche Swirls 300g£0.44/each£2.6523
St Pierre Brioche Swirls 6 per pack£0.47/each£2.8524
St Pierre Choc Chip Brioche Swirls 6 per pack£0.47/each£2.85Cheapest Brioche: FAQ
Where is the cheapest brioche in the UK?
Right now the best value brioche is Morrisons Choc Chip Brioche Rolls 8 per pack at Morrisons, £1.70 (£0.21/each). SmartShelf ranks brioche by price per unit across 6 supermarkets, updated daily.
Which supermarket is cheapest for brioche?
We compare brioche across Tesco, Sainsbury's, Asda, Morrisons, Waitrose, Aldi, M&S, Ocado and Iceland. Today Morrisons has the cheapest option, but the ranking updates every day as prices change.
How does SmartShelf compare brioche prices?
We list each product's price per unit (£/kg, £/litre or per item) so you compare like for like, and we show loyalty prices such as Clubcard and Nectar where available. Free, with no sign-up.